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What is Social Boosting?

Individual paid social media marketing

Social Boosting is an add-on PairTree service offered to enhance a PairTree Connect profile.

Social Boosting includes a 30 day, hand-crafted social media ad (created by a birth mother) that is unique to your profile and displayed across multiple platforms to a carefully curated audience.

Families that participate in Social Boosting receive a bi-weekly report detailing ad performance and analytics. On average, families that utilize Social Boosting receive 3 times the amount of profile views as families that don't.

Examples of Social Boosting ads: