1. PairTree Hub
  2. PairTree Connect

What is Social Boosting?

Social Boosting for adopting family profiles is essential to an adoption outreach plan.

Social Boosting is a hand-crafted social media ad (created by a birth mother) that is unique to your family profile and displayed across multiple platforms to a carefully curated audience.

All Connect packages come with Social Boosting!

Families receive a bi-weekly report detailing ad performance and analytics. On average, families utilizing Social Boosting receive 3 times the number of profile views as those that don't.

Here's an example of a Social Boosting ad:

MeganAdam